U-Haul ux/ui projects
I spent the last 5 years working in UX for U-Haul, a Fortune 500 company, which
in this year alone reported a gross profit of $2.4 million & record
stock prices, thanks in part to the many projects I worked on for
internal websites, customer facing sites, extensions of the brand, and
an investment club. Many of the projects I took from sketch to wireframe
to UI to front end dev, which meant I was completing standards compliant
HTML/CSS, and once mobile became more feasible, we were working
responsively as well. I also collaborated with statistics and analytics
teams to ensure proper content strategy was being utilized instead of
the old method of stuffing keywords throughout the copy of a site.
During my time, I also worked on educational websites for SuperGraphics, social media
projects, and an iOS project where I even completed usability testing
with paper prototypes, a first for anyone in the company. Towards the
end of my time there, I was tasked with working on physical projects,
like kiosks, terminals, and similar projects.
I was also required to present all of this work to internal clients,
middle managers, and members of the c-suite, most of whom assumed that
design was strictly about ornamentation.
Understanding how many of your belongings fit inside of a U-Box is tough. So I developed an interactive tool that created an image of what a user's home many be like to estimate out how many U-Box storage pods they need.
Many U-Haul locations have a variety of product, and we strived for a way to create pages that were ownable to them, yet still a core part of the company.
Blogs are becoming a big thing at U-Haul. This is a template for the hitches/towing organization within the company as a way to post tips and articles related to the world of towing.
Mobile is extremely important to U-Haul. As a result, I strived to make every idea responsive.
eMove.com is a website specifically for finding storage units. I developed the entire reservation & checkout processes for the site.
Concept for a better way to sort product in a large digital store.
Idea for redesigned confirmation screen.
The final step in a process where the user fills out what kind of move they're attempting, with U-Haul relaying back appropriate suggestions.